Because a relevant and efficient marketing strategy is first key to success
Company and offer internal analysis
Knowing your company, products and offer strengths and weaknesses to build a better global strategy.
Market intelligence and survey
Competition intelligence and analysis to better understand the market, anticipate its evolution and adapt your offer and marketing strategy.
Marketing strategy and offer set-up
Defining the marketing mix, product positioning, target, pricing policy and distribution channels.
Media-planning
Defining media and formats to be used, broadcast times and establishing a campaign schedule.